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[Contract period: H23.10.20 to H26.10.19] Conclusion of contract with sponsors

Last updated on March 14, 2024.

It's the first time in Japan! Local contribution type naming rights by small and medium-sized enterprises in the city
The nickname of the public toilet at the north exit of Shin-Yokohama Station is
De Amenity Shin-Yokohama Station Toilet Diagnostic Doctor will be the lavatory!

-Concluded naming rights agreement with Amenity Co., Ltd.

For one month from December 21, 2010, when soliciting naming rights for proposals, there was a proposal for "Shin-Yokohama Station North Exit Public Toilet".

This time, after a procedure based on the "Guidelines on the Introduction of Naming Rights", we have reached an agreement on the contents of the contract, so we have signed a naming rights agreement with Amenity Co., Ltd., which is engaged in a comprehensive toilet maintenance business on October 20, 2011. Was concluded. The initial work will be performed from October 24 to November 7, 2011, and will be reopened from November 8, 2011.

This is the first application case by a small and medium-sized enterprise in the city, and it is the first case to set the naming rights price as not money but as provision of goods and services (costs required for toilet sanitary facilities and maintenance, etc.). . Local companies are naming rights that contribute to the community through naming rights to support the maintenance and management of public facilities related to their business.

1.Overview of Naming Rights Agreement

(1) Nickname

"Damenity Shin-Yokohama station square toilet doctor's lavatory"

※Abbreviation: "Shin-Yokohama station square toilet diagnosis doctor's lavatory", "Toilet diagnostician's lavatory"

(2) Period

From October 20, 2011 to October 19, 2014 (3 years)

(3) Consideration for naming rights

Consideration will be given to improving the comfort of toilets and providing services for proper maintenance.

Overview of Services

Installation of sanitary facilities (initial work)
(1st year only: equivalent to 3.6 million yen)

Provision of services (initial work)
(1st year only: equivalent to 500,000 yen)

Provision of services (maintenance and maintenance work)
(Every year: equivalent to 500,000 yen)

  1. Replacement work from Japanese style to Western style toilet
  2. Installation of LED lighting fixtures
  3. Replacing floor tiles
  4. Installation of hand dryers and other equipment
  5. Installation of deodorizers
    Etc.
  1. Washing toilet bowls
  2. Washing wash basin
  3. Wall cleaning
    Etc.
  1. Regular patrol
  2. Maintenance of consumables replenishment, replacement, simple cleaning, etc.
  3. Cleaning advice to daily toilet cleaners (daily cleaning is carried out by outsourcing to cleaning companies as before, and advice is provided to cleaning staff)
    Etc.

(4) Details of the decision

On January 21, 2011, a proposal was received from Amenity Co., Ltd., and a contract was concluded on October 20, 2011 after examination by the examination committee and hearing opinions of citizens and related parties. .

2.Overview of Amenity, Inc.

(1) Head office location: 685, Hazawacho, Kanagawa-ku, Yokohama-shi

(2) Representative Director: Satoshi Yamato (Yamato)

(3) Date of establishment: December 6, 1989 (Heisei 1)

(4) Business Overview: The franchise headquarters for comprehensive toilet maintenance using proprietary products and systems

3.Overview of Public Toilet at the North Exit of Shin-Yokohama Station

(1) Location 2-1, Shinyokohama, Kouhoku-ku

(2) Scale

Male Large 2, small 3, multi-purpose 1
Female Large 2, Multipurpose 1

(3) Start of operation: April, 1988

(4) Site area: 118.08m2 (road occupation)

(5) Building area: 36.336m2

Image of position map
[Location Map]


Images of photos before naming rights were implemented
[Photos before naming rights]


Images of photos after naming rights are implemented
[Photos after naming rights]


4.About naming rights of Yokohama-shi

In Yokohama City, in order to operate sustainable facilities by securing stable financial resources, and to enhance the attractiveness of facilities while utilizing private funds and know-how, the introduction of naming rights according to the "Guidelines on Naming Rights Introduction" I am. This time, it will be the third project based on the method of "proposal recruitment type naming rights", which receives proposals from companies, etc., and the naming rights introduction results in Motoichi will be six cases.

<Introduction facilities>

(1)Nissan Stadium

(2)Nippatsu Mitsuzawa Stadium

(3)Hamagin Children's Space Science Museum

(4)Matano Park, Yokohama Pharmaceutical University Stadium <Proposal Recruitment Type>

(5)Bay Quarter Walk <Proposal Recruitment Type>

(6)Deamenity Shin-Yokohama station square toilet diagnosis doctor's lavatory <proposal recruitment type>
※Press release materials

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Inquiries to this page

Resources and Waste Recycling Bureau Household Waste Management Department Beautification Promotion Section

Phone: 045-671-3817

Phone: 045-671-3817

Fax: 045-663-8199

E-Mail address [email protected]

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Page ID: 110-250-648

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