In cooperation with Pia Co., Ltd., we will conduct a “demonstration experiment on improving the excursions before and after watching sports spectators”

　In cooperation with Pia Co., Ltd., Yokohama City aims to encourage spectators who visit stadiums in the city for the purpose of watching soccer to travel from the stadium area to various parts of the city, and to revitalize the local economy. We carry out "proof experiment about improvement of excursion before and after watching game of sports spectators".
　In the demonstration experiment, using the application "Unitabi" operated by Pia Co., Ltd., multiple city migration promotion measures will be implemented for home game spectators of "Yokohama F. Marinos" and "Y.S.C. Yokohama" based in Yokohama City. We carry out and grasp and analyze trend data of spectators.