Questionnaire findings about public information of Yokohama-shi in 2017

About public information of Yokohama-shi, we performed questionnaire targeting at citizens.
The results of the survey are as follows.

• Questionnaire survey report (PDF: 4,014KB) about public information of Yokohama-shi in 2017

We carry out questionnaire survey about means of obtaining municipal administration information and the use situation of public information medium which public information section makes in Yokohama citizen and request, opinion to public information of city and analyze result and public information duties of future city And materials for improvement of public information medium.

Conducted following FY2009, FY22, FY23, FY25, and FY27.

• Survey target: Men and women aged 20 years or older living in the city (4,850 Japanese and 150 foreigners are randomly selected from the Basic Resident Register)
• Date of implementation: Distribution on August 17, 2017, collection deadline on September 4
• Implementation entity: City of Yokohama, Civic Affairs Bureau Public Relations Section (consignment)
• Method of implementation: Distribution and collection of questionnaires by mail

5,000 votes sent, 2,098 votes collected and valid votes, collection rate: 41.96%

• Public information Yokohama
• Living guide
• City website
• City Twitter
• City e-mail magazine
• Public relations TV program "Hama Navi"
• Public relations radio program "Hot Yokohama"
• Public relations radio program "Welcome Yokohama"
• Public information radio program "Yokohama My Choice!"
• Public relations radio program "Yokohama style - Hama style -"
• Quarterly magazine "Yokohama"
• Public information Yokohama pick-up
• Yokohama Topics

• [Question 1] What kind of information do you usually get city or ward information (business, event, news, etc.)? [Multiple answers]
• [Question 2] Are you reading "Public Relations Yokohama"?
• [Question 3] Which part of "Public Relations Yokohama" do you mainly read?
• [Question 4] How do you feel when you read "Public Relations Yokohama"? [Multiple answers]
• [Question 5] What do you want to know in "Public Information Yokohama"? [Multiple answers]
• [Q6] In what format do you want to read "Public Relations Yokohama"? [Multiple answers]
• [Question 7] What is the reason why you are not reading "Public Relations Yokohama"? [Multiple answers]
• [Question 8] Have you ever seen "Public information Yokohama pick-up reading" (public information Yokohama video version: 5-minute version)?
• [Question 9] Have you ever seen "Yokohama Topics" (public information Yokohama video version: 30-second version)?
• [Question 10] When I get on a train or bus, do you ever see an electronic signage (digital signage) on a door, etc.?
• [Question 11] How much do you use the city's website (homepage)?
• [Question 12] What is the main purpose of using the city's website (homepage)?
• [Question 13] Was it easy to find the information you need on the city website (homepage)?
• [Question 14] Is the design of the city's website <lines of sentences, page layout, etc.> easy to understand?
• [Question 15] What do you expect from the city's website (homepage) in the future? [Multiple answers]
• [Question 16] What is the main reason not to use the city's website (homepage)?
• [Question 17] What kind of information do you want to get on the city's Twitter <Twitter>? [Up to 3 Answers]
• [Question 18] Are you reading the quarterly magazine "Yokohama"?
• [Question 19] How did you read "Yokohama"? [Multiple answers]
• [Question 20] What are the themes you would like to take up in Yokohama? [Multiple answers]
• [Question 21] What is the reason why you are not reading "Yokohama"? [Multiple answers]
• [Question 22] Do you know the "Guide to Living"? Do you use it again?
• [Question 23] Do you watch public information TV program "Hama Navi" (TV Kanagawa Saturday from 18:00 to 18:30)?
• [Question 24] What inspired you to see "Hama Navi"? [Multiple answers]
• [Question 25] What is the reason why you are not watching "Hama Navi"? [Multiple answers]
• [Question 26] Please select all the programs you have heard on the public relations radio program. [Multiple answers]
• [Question 27] How do you listen to public relations radio programs? [Multiple answers]
• [Question 28] What kind of theme do you want to watch on public information program (TV, radio) of city? [Multiple answers]
• [Question 29] Which theme are you interested in in the business of Yokohama City or the theme you want to enhance public relations? [Multiple answers]
• [Question 30] Did you have any publicity media in Yokohama City that triggered you to take action such as participating in an event? [Multiple answers]
• [Question 31] In Yokohama City, what is the public relations medium that you want to focus on in the future? [Multiple answers]
• [Question 32] If you have any comments regarding the general public relations of Yokohama City, please write them.